Identex and the IDA Autumn Meeting were staged together in Citywest Hotel, Dublin in September.

“The Irish Dental Association and the Irish Dental Trade Association collaborated to very good effect in the presentation of the IDA Autumn Meeting at the Identex trade show. We were pleased to be involved and hope that our work with the Irish Dental Trade Association will continue,” said IDA President Dr Peter Gannon after Identex closed.

President of the Irish Dental Trade Association, Gerard Lavery, said that Identex had been a success with increased numbers attending and more companies exhibiting than the previous year. “The inclusion of the IDA Autumn Meeting at Identex was very welcome. From our point of view it worked because everyone  in the dental profession and business benefits from it.”

CPD at Identex

This year, the IDA’s Autumn Meeting was held alongside Identex.

David McCaffrey of MedAccount and John O’Connor of Omega Financial Management gave a joint presentation on tax and pension issues for the dental practitioner. Both David and John have extensive specialist knowledge of the dental sector, and offered important information and advice on getting your tax affairs in order, and providing for retirement.

Meanwhile, Dr Hugh Harvie of DPL asked: ‘Are you a good dentist? Could you prove it?’ In an increasingly litigious society, it is important to be aware of the issues that are of concern to patients, such as confidentiality, consent, and the importance of having a complaints procedure. For dentists, this means being meticulous about record keeping, being aware of patient expectations, and knowing the difference between dental treatment and dental care.

Dr Nick Armstrong, a member of the Patient Safety Committee of the IDA, presented on developments in infection control, a very topical issue for dentists as regulations and legislation change and new guidelines are issued.

Breda O’Malley of Hayes Solicitors gave a very interesting presentation on employment law, including: the importance of a fair and open recruitment process, followed by a probation period; negotiating the minefield of self-employed versus employee in the dental practice; and, what a contract of employment should cover. IDA CEO Fintan Hourihan pointed out that pro forma contracts can be accessed via the IDA’s website.

After lunch Brid Hendron offered some fascinating insights into how dentists can motivate their patients. She demonstrated the different motivation filters that affect us, and showed the importance of motivating patients in the way that will work for them, trying both positive and negative reinforcement to successfully motivate a patient to, for example, improve their oral hygiene.

Dr Brendan Fanning took the audience through the process of carrying out a radiology audit, and demonstrated that it can be a simple and straightforward process. He pointed out that audits are good for business, as good, safe, clean treatment is extremely important to patients, and advised the audience to let patients know, through websites and marketing literature, that radiology in the practice is audited and quality assured.

Brian Rodgers offered some important information on the safe management of hazardous waste, another topical issue for dentistry. He drew attention in particular to new legislation regarding sharps disposal, and advised dentists to inform themselves about all relevant legislation.

Dr Hugh Harvie

Dr Hugh Harvie of DPL speaking at the IDA Autumn Meeting.

Tommy Maguire

Tommy Maguire on the Kerr stand.

Lesley McKenzie, Peggy Rochford and Dr Peter Gannon

Lesley McKenzie and Peggy Rochford of SDI demonstrate their products to Dr Peter Gannon of the IDA.

Nick McKelvie and Stephen Ginn

Nick McKelvie and Stephen Ginn on the McDowell+Service stand.


Karl Ronan and Berty O’Neill

Karl Ronan and Berty O’Neill of Swordfish Medical.

Peter Morris

Peter Morris of Morris Dental.

John McEvoy

John McEvoy of Ardagh Dental.

Claire Austin and John Fanning.

Claire Austin and John Fanning of Voco on their stand.

Fintan Hourihan, Elaine Hughes, John O’Connor and David McCaffrey.

Chief Executive Fintan Hourihan and Assistant Chief Executive Elaine Hughes of the Irish Dental Association with the first two speakers at the IDA Autumn Meeting, John O’Connor of Omega, and David McCaffrey of MedAccount.

Patrick Bolger, James Way, Pat Bolger and Dr Aoife McGinley.

Patrick Bolger, James Way, and Pat Bolger of Henry Schein with Dr Aoife McGinley from Kilkenny on the Henry Schein stand.